Insights & Tutorials
Tips, deep dives, and product updates from the CASSI team.

Creating A Brand Persona
Learn how to create and manage personas in CASSI. Set up a new brand profile in minutes — auto-extract your logo, colours, and voice, then assign a custom posting schedule.

Connecting Your Social Media Accounts
Learn how to connect your social media accounts in CASSI. Link LinkedIn, Instagram, TikTok, and YouTube in seconds from your account settings.

CASSI Just Got a Massive Update. Here's Everything That's New
CASSI's biggest update yet — TikTok & YouTube support, AI chat, post analysis, brainstorm mode, video publishing, multi-brand management and a lot more. Here's everything that's new.

Cassi For Indie Game Developers – Focus On Your Game, Not Your Feed
Stop stressing about social media. CASSI helps indie game developers post consistently, show off their game, and stay visible — without breaking dev focus or sounding like marketing.

Hashtag Hollyfoot und der große Social-Media-Zusammenbruch: Eine Weihnachtsgeschichte
Hashtag Hollyfoot und der große Social-Media-Zusammenbruch: Eine kurze Weihnachtsgeschichte mit happy CASSI-end

How Small Businesses Can Create Halloween-Ready Social Media Posts in Minutes with CASSI
Want to post on social media but don’t have time? Discover how small business owners and startup founders can use CASSI — the AI social media assistant — to create Halloween-ready posts in seconds. No design tools, no writer’s block, just fast, on-brand content.

15 Social Media Post Ideas (From Content You Already Have)
Stuck on what to post? These 15 social media post ideas for small businesses help you stay consistent using content you already have.

Automate Social Media with AI Agents — A Straight-Talk Guide for German Founders and SMEs
Learn how German founders and small businesses can save up to 10 hours a month by using AI agents like CASSI to automate social-media planning, posting, and engagement. Includes German market data and a 30-minute setup checklist.
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The Rise of Chinese Open-Source LLMs
Market overview of the open-source LLMs of China and their benefits

🚀 CASSI is Live — Let’s Build Your Voice Together
CASSI is live! Discover our lean AI tool that crafts and schedules social posts in seconds. See the roadmap, join our LinkedIn & IG community, and start posting more today.

Top 5 Industries Thriving with CASSI in 2025
Discover the top 5 industries (Tech/SaaS, E-comm, Hospitality, Real Estate, Pro Services) thriving with CASSI's AI social media tool in 2025. See why it's a game-changer!
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Why Startups Burn Out on Content (And How to Avoid It)
Facing startup content burnout? Discover why it happens and learn actionable strategies, from clear content planning to AI tools, to build a sustainable marketing engine and avoid burnout.

MCP: What Even Is It? And What Does It Mean for Your Business?
What is MCP (Model Context Protocol)? Understand the latest on this open AI standard connecting hosts & servers, recent adoptions (OpenAI, Microsoft), and what it means for your SMB.

CASSI vs. ChatGPT: Why a Specialized Tool Wins for Social Media
CASSI vs ChatGPT for social media? Discover why a specialized AI tool like CASSI wins for brand consistency, workflow, and ease of use for marketers & agencies.

From Idea to Post in 60 Seconds: How CASSI Works Behind the Scenes
Learn how CASSI, the AI social media post generation tool, takes you from idea to a branded post in just 60 seconds! Streamline your social media, boost consistency, and save time with automated content creation.

5 Signs You Need an AI Social Media Assistant Like CASSI
Freelancer or SMB owner? Struggling with social media? This article reveals 5 key signs you could benefit from CASSI, the AI social media assistant that saves time and boosts results

CASSI Gets a Powerful Upgrade and a Major Pivot
Discover how CASSI’s major upgrade and pivot transformed it into a streamlined AI social media tool—saving hours with 3-click posts, Instagram integration (coming 2025), and smart image editing. Learn why users rave about its speed, brand alignment, and future-proof roadmap. Join the beta now!
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The Power of AI Content Creation with CASSI
Spending hours brainstorming, writing, designing, and scheduling content only to feel like we're barely keeping our heads above water. But what if I told you there's a way to streamline this entire process and take your content game to the next level?
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The Best Tool to Automate Writing a Blog in 2024
We compare the leading blog post generator platforms and compare them to the new upshot
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CASSI Monthly Updates August,2024
This month has been a mega month for CASSI. We have new Brand Themes, LinkedIn Page posting, FLUX, Sharing, and a bunch of new UI changes and fixes.

The Rise of Hyper-Realistic AI Video Generation
Realistic AI video is not a dream anymore - we look at the current tools and trends

CASSI: Getting Started With Your First Generator
In this tutorial we show you how to create your first Generator.

Scheduling with CASSI
In this tutorial we show you how to schedule posts to LinkedIn.

Sharing with CASSI
In this tutorial we show you how to share within your organisation and also to other people on CASSI.
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What the FLUX? A New Era in Image Generation
This week we look at the “midjourney killer” from Germany: FLUX and what makes it so special

Getting Started with CASSI
This tutorial will guide you through the process of creating your first LinkedIn social media post using Cassie, a content generation platform.
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CASSI Monthly Updates July,2024
This month there are new sharing features that promise to take team collaboration to unprecedented heights. Updates to the UI to better represent posting to your favourite channels and finally full LinkedIn support and post Scheduling are HERE